"Jim’s coaching to secure a new position was outstanding. His system of developing a personal marketing plan, a needs contribution document and a series of colleague letters helped me market to my strengths, network more effectively and interview with confidence. His advice about negotiating an offer landed more than I was looking for. I highly endorse Jim as a personal coach to anyone!!"

Diane T. Martin
Senior Sales Executive

  • Looking for a new/better/different job?
    Whether we like it or not, this can be a “Sales Process.”
  • Try considering yourself a “product”
    Not to be disrespectful in any way, but if you want to be most successful in the effort, look at yourself as needing to be “sold.”
  • We can help make you as an attractive a candidate as possible
    – by identifying and “packaging” what you have to offer
  • Save yourself some time (and possibly money)
    Create your custom Personal Marketing Plan.
  • Achieve the goals from your plan
    - by focusing your efforts with our periodic accountability sessions.

Personal Marketing Plan

Here’s an outline for a possible Personal Marketing Plan:

  1. “PACKAGING the PRODUCT”
    • Ex. Who are you – personally and professionally – and what’s the best “vocation” for you? We can test for applicability.
    • How would an employer benefit from hiring you?
    • “Collateral”

  2. TARGET “PROSPECTS”
    • Who?
    • Data Base

  3. “PROSPECTING” ACTIVITIES (and related /goals/measurements)
    • Networking
    • Other

  4. “PROSPECTING” MESSAGE(S)
    • What do we want them to be thinking about?

  5. “PRESENTATION” COMPONENTS

  6. “CLOSING”
    • Getting and responding to offers

  7. NEXT STEPS

CALL/e-MAIL now to arrange for Free Analysis/Evaluation/Detailed Plan.

 
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